18x increasein organic traffic
We helped a local healthcare client win organic marketshare against venture-backed competitors.
PROJECT DETAIL
The client is a local based healthcare provider located in Singapore. Their mission is to provide home help and companionship, or support seniors with high-care needs.
The client was just starting out in Singapore and needed marketing help with leads and brand exposure.
Our strategic approach towards SEO helped them increase their organic traffic by 18x while winning organic visibility against big ventured backed competitors.
Market
Healthcare
Project Length
24 Months
Main Challenge
- New to Market
- Competitors have big marketing budget
How We Helped?
We strategize an SEO plan based on their business profile: a new site launching in the healthcare niche.
Planning Site Architecture
Why We Did It:
The planning of architecture is to make it clear to Google what the website is about in order to improve its relevance and speed up the time it takes to see results.
Content Production
Why We Did It:
The website needs content relevant to the healthcare niche that can easily attract traffic, as the majority of traffic is currently controlled by competitors. Being a new site, they need to find content that they can rank for.
Keyword Mapping
Why We Did It:
The website has various sections such as pages for services, blog content, and recruitment. We need to map the services pages to ensure that keywords related to services are directed to those pages.
Link Building
The website is new, so they needed to build links to increase the domain authority. The approach was to focus on natural link building, mainly on the home page and blog content.
Results
Achieve page 1 ranking and outcompete well-funded healthcare brands.
Our Edge
110% Transparency
We give you direct access to monitor exactly what we're doing on your campaign.
Future Proof Approach
Your brand comes first, period. We avoid any strategies that will harm your brand & website in the long term.
Customized Campaign
Every business is unique - so should every solution. Each campaign is customized to give clients what matters to them.
Choosing the Right Partners
We analyze each potential client and determine whether if we are confident we can achieve a positive ROI while building a long-lasting brand for their business.
All this happens before we even start working together because we want each campaign to be a long term success. This is why clients are still with us.
